
MAKING WINE FROM GRAPE JUICE ?
?DID U KNOW...During the prohibition period in the United States, grape juice concentrate manufacturers took advantage of the big drinking lust Americans had and put a great warning sticker on their product saying “After you mix the concentrate with water, please do...

BOOZE CRUISE
DID U KNOW... National Prohibition led to a boom in the cruise industry. By taking what were advertised as "cruises to nowhere," people could legally consume alcohol as soon as the ship entered international waters where they would typically cruise in circles. The...

NOW THAT’S EXPENSIVE
DID U KNOW THAT... A restaurant liquor license in Philadelphia will set you back $35,000? Although that's expensive, it's a bargain compared to obtaining one in Evesham Township (New Jersey) at over $475,000 or one in Mount Laurel (New Jersey) at over $675,000. No...

Hefeweizens
DID U KNOW... Going back as far as the Middle Ages, Hefeweizens are one of Germany’s most celebrated styles of wheat beer. Hefeweizen, which translates to “yeast wheat,” is a cloudy, unfiltered brew that has a distinctly fruity—yet spicy—scent. Often lightly hopped...

OOPS WINE
DID U KNOW.. There's a French wine called (Oops) (yes it is in parentheses ) which was named so because the grape type was mislabeled for years on the original bottle, so the humorous producers decided to call it (Oops). NOW U KNOW Keep in the loop with the ULM App....

MILK DUI?
DID U KNOW...One glass of milk can give a person a .02 blood alcohol concentration (BAC) on a Breathalyzer test. That’s enough in some states for persons under age 21 to lose their drivers license and be fined. NOW U KNOW Keep in the loop with the ULM App. Download it...

MEET RAPPER 50 CENT
RAPPER/ACTOR 50 CENT WILL BE AT MATTESON LIQUORS 4239 LINCOLN HIGHWAY IN MATTESON ON JULY 31ST FROM 11:30AM - 1:30PM. HE'LL BE SIGNING BOTTLES OF EFFEN VODKA. SEE U THERE...

PILSNER
Born in the City of Pilsen, Bohemia, in 1842, Pilsner was the answer to the low-quality beers of the era. The beer back then was so bad that citizens dumped it in the streets in protest. To remedy this problem, the local brewery hired Bavarian brewer Josef Groll to...

WETTING YOUR WHISTLE
DID U KNOW...In old England, a whistle was baked into the rim or handle of ceramic cups used by pub patrons. When they wanted a refill, they used the whistle to get service. So when people went drinking, they would "wet their whistle" NOW U KNOW Keep in the loop with...

JULY 4TH FACTS
1) Including John Adams and Thomas Jefferson a total of three US presidents have died on July 4th. James Monroe is the third president to share this fate 2) In 1776, about 2.5 million people lived in the United States verses 311.7 million people in 2011 3) An...

FUN 4TH OF JULY FACTS
1) According to author Kenneth C. Davis, July 2nd is the real day of Independence, but it's celebrated on the fourth because that's when congress accepted Jefferson's declaration 2) Only two men signed the Declaration of Independence on July 4th 1776 — John Hancock...

IPA’S
DID U KNOW...Popular among craft beer lovers, India Pale Ale dates back to the late 1700s when British brewers began adding extra hops to brews that were sent to warmer climates. The idea: Extra hops would extend the shelf life of the libation, especially during long...

WHY THERE ARE 18 HOLES IN GOLF
DID U KNOW...The real answer is that since the game originated in Scotland, the number of holes on a golf course was equivalent to the number of "shots" in a bottle of whiskey or Scotch. One "shot" per hole , bottle empty , game finished. Therefore 18 "shots" in a...

STANLEY CUP FACTS
DID U KNOW...The Stanley Cup is named after Lord Stanley of Preston, the 1892 Governor General of Canada. It was first awarded to the Montreal Amateur Athletic Association (or MAAA) in 1893. Since 1958, five bands of championship names are engraved around the base of...

BLACKHAWKS DO IT AGAIN
CONGRATS TO OUR BELOVED BLACKHAWKS. STANLEY CUP CHAMPS 3 OUT OF THE LAST 6 YEARS! CAN U SAY DYNASTY.......................................

WHY COCKTAILS GOT POPULAR
DID U KNOW...DURING PROHIBITIONS,Cocktails gainedpopularity as they offered a way to mask the flavor of poorly made alcohol. Popular cocktails included: Mary Pickford, French 75, Barbary Coast, Bee’s Knees, and the Sidecar. NOW U KNOW Keep in the loop with the ULM...

PROHIBITION & THE BIBLE
DID U KNOW...During Prohibition, 18th Amendment supporters tried to have the Bible rewritten by removing all references to alcohol. NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play or the App Store

1882: The Martini is born.
DID U KNOW...There are a few legends as to how this iconic American cocktail came to be, but the most interesting theory points to the West Coast, circa the 1860s. According to legend, a miner requested a special celebratory beverage after a successful day of panning...

GEORGE WASHINGTON’S DISTILLERY
DID U KNOW...Just after his term as the nation's first president, George Washington built a whiskey distillery on his Mount Vernon plantation. After its completion in 1797, it soon became the largest distillery in the U.S. where it produced more than 11,000 gallons...

ANCIENT EGYPT AND WINE
DID U KNOW...An ancient civilization that did not like wine was Egypt. The old kings avoided wine from the belief that the red alcoholic beverage is actually the blood of men who tried to fight the gods and failed. This is why, according to the egyptians, people act...

THE NOSE KNOWS WINE
DID U KNOW....The world champion of recognizing wine by smell was crowned in 2003. Richard Juhlin, a sport ed from sweden, was able to recognize 43 wines out of 50. For comparison – second place was only able to recognize 4 of them. NOW U KNOW Keep in the loop with...

ORIGIN OF LONG ISLAND ICED TEA
DID U KNOW... Legend has it the potent libation was created in 1976 by a bartender named Robert “Rosebud” Butts at the Oak Beach Inn in Hampton Bays, New York. Rosebud had the idea to combine tequila, vodka, light rum, triple sec and gin with some simple syrup, lemon...

SPEAKEASIES
DID U KNOW... During prohibition,Speakeasies got their name because you had to whisper a code word or name through a locked door in order to be allowed in. NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play or the App Store

THE FIRST LEGAL BOTTLE OF BEER
DID U KNOW...After prohibition was repealed the first legal bottle of beer produced by Washington’s Abner Drury Brewery was delivered to President Roosevelt at the White House on April 14, 1933. NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play...

Churchill’s Mom
DID U KNOW...The Manhattan cocktail (whiskey and sweet vermouth) was invented by Winston Churchill's mother NOW U KNOW

HOW THE MARGARITA WAS CREATED
DID U KNOW...There are 2 popular versions on how the Margarita was created. The most popular dates back to October 1941, when bartender Don Carlos Orozco reportedly mixed up the drink for Margarita Henkel, the daughter of a German ambassador who wandered into...

MIND YOUR P’s & Q’s
DID U KNOW...In English pubs drinks are served in pints and quarts. In old England, bartenders would advise unruly customers to mind their own pints and quarts. It's the origin of "mind your P's and Q's." NOW U KNOW Keep in the loop with the ULM App. Download it on...

HOW BLUE MOON BEER GOT IT’S NAME
DID U KNOW...After brewing the beer, head brew master and founder Keith Villa had a friend sample it. After tasting the yet to be named beer he said a beer this good only comes along once in a blue moon. Thus the name was born. NOW U KNOW Keep in the loop with...

SHOWERING WITH BOOZE
DID U KNOW...In the 1800's liquor was a Beautician's secret! Yes, rum was considered an excellent product for cleaning hair and keeping it healthy, and brandy was believed to strengthen the hair roots. NOW U KNOW Keep in the loop with the ULM App. Download it on...

HONEYMOON
DID U KNOW...In ancient Babylon, the bride's father would supply his son-in-law with all the mead (fermented honey beverage) he could drink for a month after the wedding. Because their calendar was lunar or moon-based, this period of free mead was called the "honey...

MORE BOURBON THAN PEOPLE
DID U KNOW... In Kentucky there are more barrels of bourbon than there are people: 4.7 million barrels of bourbon and only 4.3 million people, according to the Kentucky Distillers’Association. NOW U KNOW Keep in the loop with the ULM App. Download it on Google...

SOIL AS PRECIOUS AS GOLD
DID U KNOW...The soil of one famous vineyard in France is considered so precious that vineyard workers are required to scrape it from their shoes before they leave for home each night. NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play or...

THAT’S A LOT OF GRAPES
DID U KNOW...The average number of grapes it takes to make a bottle of wine is 600? That's a lot of grapes! NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play or the App Store

TOAST
DID U KNOW...The word "toast," meaning a wish of good health, started in ancient Rome, where a piece of toasted bread was dropped into wine. That is where the custom of cheering to a drink comes from. NOW U KNOW Keep in the loop with the ULM App. Download it on Google...

COVERING ALL LETTERS
DID U KNOW... "Pack my box with five dozen liquor jugs" is commonly believed to be one of only 2 phrases to use every letter in the English alphabet. The other is "The quick brown fox jumps over the lazy dog." I'd take the liquor jugs over a lazy dog anytime. NOW U...

CHAMPAGNE CORKS ARE FAST
DID U KNOW... A cork from a champagne bottle, when released under typical pressure, can travel up to 42 feet with speeds approaching 50 mph – which means it can hit your eye in less than 0.05 seconds, so watch out. NOW U KNOW Keep in the loop with the ULM App....

RULE OF THUMB
DID U KNOW...Before thermometers were invented, brewers would dip a thumb or finger into the liquid to determine the ideal temperature, neither too hot nor too cold, for adding yeast. From this we get the phrase "rule of thumb." NOW U KNOW Keep in the loop with the...

BREWING BAD BREW CAN BE DANGEROUS
DID U KNOW....Ancient Babylonians were so serious about brewing beer that if anyone brewed a bad batch, they would drown them in it as a punishment. Drowning in your own beer? Not a bad way to go! NOW U KNOW Keep in the loop with the ULM App. Download it on...

WINE POHOBIA
DID U KNOW...People who have wine phobia are called Oenophobia – and they really do exist. It might sound funny, but this phobia – just like others, cause them a lot of suffering, especially if they go out to restaurants a lot. NOW U KNOW Keep in the loop with the ULM...

PEOPLE LOVE THEIR BEER
DID U KNOW....Beer is the world’s most widely consumed alcoholic beverage and the third-most popular drink overall (after water and tea). People all over the world just love beer. An average American consumes 23 gallons of the beverage a year. That's nearly a half of...

PETER THE GREAT & VODKA
DID U KNOW...During the reign of Russian Tsar Peter the Great in the late 1600's, it became customary for foreign dignitaries to drink from the “Cup of the White Eagle”—a chalice containing 1.5 liters of vodka. This prompted many nations' ambassadors to travel in...

MILLER HIGH LIFE
DID U KNOW…Miller beer was named after founder Frederick Miller. In 1903, when Miller’s son Carl was looking to rename the beer, his wife’s uncle, Ernst Miller happen to see a building in New Orleans called High Life Cigars. The Miller Brewing Co. paid $25,000 for the...

BEER TUNNELS
DID U KNOW… In 1850 Charles Best & his brother dug tunnels in the hills behind the Plank Road Brewery to store beer in the days before refrigeration. When Frederick Miller bought the brewery 5 years later he expanded the tunnels to a total of 6000 feet. Enough to...

MONKS, WINE,& DOM PERIGNON
DID U KNOW...Monks innovated the art of wine making during the Middle Ages. It is thanks to their research we have such an elaborate wine making technology today. One of the world’s most famous Champagnes Dom Pérignon was named after a monk. Dom Pierre Pérignon...

GUINNESS PERFECT POUR
DID U KNOW... Pouring a glass or pint of Guinness is a skill. A “perfect pour” should take 119.5 seconds. This is the result of pour at an angle of 45 degrees followed by a rest. This is crucial. Most Irish people would cringe if they saw anyone pour it any other way....

GUINNESS 9000 YEAR LEASE
Did u know... That Arthur Guinness in 1759 signed a 9,000 year lease for the St James Gate Brewery in Dublin Ireland at a whopping annual rent of 45 English Pounds! Also, Guinness contains only 4.2% alcohol by volume while the avg beer has around 5%. And 12 oz of...

40 % OF ALL GUINNESS IS SOLD IN AFRICA
Yes you read that right. 40 percent of all Guinness sold worldwide is sold in Africa or the equivalent of roughly 720,000,000 pints. In fact 3 of the 5 Guinness are in Africa, Nigeria, Ghana and Cameroon. NOW U KNOW Keep in the loop with the ULM App....

Over 1.8 Billion Pints of Guinness are Consumed Each Year
DID U KNOW... Annual sales of Guinness total 850 million or 1.8 Billion US pints (yes that says Billion with a "*B*) The Irish dry stout that originated in the brewery of Arthur Guinness at St. James's Gate, Dublin is one of the most successful beer brands worldwide....

JAMESON AND CATS
DID U KNOW....In the old Jameson Whiskey distilery in Dublin, cats were so vital in keeping rats away from the barely warehouse, that they were each allocated their own milk allowance from petty cash! NOW U KNOW Keep in the loop with the ULM App. Download it on...

BOUNCING RAISINS
DID U KNOW...A raisin dropped into a glass of champagne will repeatedly bounce up and down between the top and the bottom of the glass. NOW U KNOW Keep in the loop with the ULM App. Download it on Google Play or the App Store...